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Your nonprofit has a story, but do you know how to share it visually? Storytelling has evolved from mailings to newsletters to blog posts to social media, relying more on visuals than ever before. Visual storytelling is a crucial tool to communicate your mission clearly to your constituents, support your marketing and fundraising efforts, and showcase your nonprofit’s impact.

Session 1: What is Your Story and Why is it Important?
Session 2: How to Create and Share Your Story
Session 3: Creating and Sourcing the Visual Assets to Complete Your Story


Learning Objectives:

• Learn how to identify your audiences (donors, volunteers, clients) and how to tailor your storytelling to each.
  How to build a visual and narrative arc for your stories, including defining your goals and establishing a clear call-to-action.
  Review the various platforms and identify which are the most effective to share your stories.
  Learn how to tell a story using readily available devices and resources.